ATHLOTECH PRIVACY POLICY
This privacy policy describes the personal data collected or generated (processed) when you interact with Athlotech India through our websites, digital experiences, mobile applications, stores, events, or one of our other products or services, all of which are part of Athlotech's Platform ("Platform"). It also explains how your personal data is used, shared and protected, what choices you have relating to your personal data and how you can contact us.
CONTENTS
- WHO is Responsible for the Processing of Your Personal Data?
- WHAT Personal Data Do We Collect and WHEN?
- KIDS
- TOOLS to Manage What Personal Data We Collect
- WHY and HOW Do We Use Your Personal Data?
- SHARING of Your Personal Data
- PROTECTION and MANAGEMENT of Your Personal Data
- YOUR RIGHTS Relating to Your Personal Data
- COOKIES and Pixel Tags
- USING Athlotech Platforms with Third-Party Products and Services
- CHANGES to Our Privacy Policy
- QUESTIONS and Feedback
WHO is Responsible for the Processing of Your Personal Data?
The Athlotech India entity is responsible for the processing of your personal data when you interact with Athlotech's Platform. Athlotech India is referred to as "Athlotech", "our", "we" or "us" in this privacy policy.
WHAT Personal Data Do We Collect and WHEN?
We ask you for certain personal data to provide you with the products or services you request. For example, when you make purchases, contact our consumer services, request to receive communications, create an account, participate in our events or contests, or use our Platform.
This personal data includes your:
- Contact details including name, email, telephone number and shipping and billing address;
- Login and account information, including screen name, password and unique user ID;
- Personal details including gender, hometown, date of birth and purchase history;
- Payment or credit card information;
- Images, photos and videos;
- Data on physical characteristics, including weight, height, and body measurements (such as estimated stride and shoe/foot measurements or apparel size);
- Personal preferences including your wish list as well as marketing and cookie preferences.
When interacting with our Platform, certain data is automatically collected from your device or web browser. This data includes:
- Device IDs, call state, network access, storage information and battery information; and
- Cookies, IP addresses, referrer headers, data identifying your web browser and version, and web beacons, tags and interactions with our Platform.
KIDS
We comply with local laws and do not allow children to register on our Platform when they are under the legal age limit of the country in which they reside. We will ask for parental consent for children participating in Athlotech experiences and events.
TOOLS to Manage What Personal Data We Collect
When using our Platform, we also provide in-time notice or obtain consent for certain practices. For example, we will obtain consent to use your location or send push notifications. We may obtain this consent through the Platform or using the standard permissions available on your device.
In many cases, your web browser or mobile device platform will provide additional tools to allow you to control when your device collects or shares particular categories of personal data. For example, your mobile device or web browser may offer tools to allow you to manage cookie usage or location sharing. We encourage you to familiarize yourself with and use the tools available on your devices.
WHY and HOW Do We Use Your Personal Data?
We use your personal data in the following ways:
To Provide the Features of the Platform and Services You Request
When you use our Platform, we will use your personal data to provide the requested product or service. For example, if you make a purchase on our website or participate in an event or promotion, we will use the contact information you give us to communicate with you about the purchase, event or promotion. If you contact our consumer services, we will use information about you, such as delivery or payment information, or the product you have purchased to help you resolve a problem or question.
To Communicate Information about our Products, Services, Events and for Other Promotional Purposes
When you consent, we will send you marketing communications and news concerning Athlotech's products, services, events and other promotions that may be of interest to you. You can opt-out at any time after you have given your consent.
Direct Marketing
If you are an existing customer of Athlotech (for example, if you have placed an order with us), we may use the contact details you provided to send you marketing communications about similar Athlotech products or services where permitted by applicable law (unless you have opted-out).
Personalization
We may use the information that you provide to us as well as information from other Athlotech products or services - such as your use of Athlotech's Platform, your visits to or purchases made in Athlotech stores, your participation in Athlotech events and contests - to personalize communications on products and services that may be interesting for you.
To Operate, Improve and Maintain our Business, Products and Services
We use the personal data you provide to us to operate our business. For example, when you make a purchase, we use that information for accounting, audits and other internal functions. We may use personal data about how you use our products and services to enhance your user experience and to help us diagnose technical and service problems and administer our Platform.
To Protect Our or Others' Rights, Property or Safety
We may also use personal data about how you use our Platform to prevent, detect or investigate fraud, abuse, illegal use, violations of our Terms of Use, and to comply with court orders, governmental requests or applicable law.
For General Research and Analysis Purposes
We use data about how our visitors use our Platform and services to understand customer behavior or preferences. For example, we may use information about how visitors to our website search for and find products to better understand the best ways to organize and present product offerings in our storefront.
Other Purposes
We may also use your personal data in other ways and will provide specific notice at the time of collection and obtain your consent where necessary.
SHARING of Your Personal Data
Athlotech's Sharing
Athlotech shares your personal data with:
- Service providers processing personal data on Athlotech's behalf, for example to process credit cards and payments, shipping and deliveries, host, manage and service our data, distribute emails, research and analysis, manage brand and product promotions as well as administering certain services and features.
- Other third parties to the extent necessary to: (i) comply with a government request, a court order or applicable law; (ii) prevent illegal uses of our Platform or violations of our Platform's Terms of Use and our policies; (iii) defend ourselves against third party claims; and (iv) assist in fraud prevention or investigation.
- Third-party targeted advertising providers that provide personalization and tailored advertising services to us.
- To any other third party where you have provided your consent.
Your Sharing
When you use certain social features on our Platform, you can create a public profile that may include information such as your screen name, profile picture and hometown. You can also share content with your friends or the public, including information about your Athlotech activity. We encourage you to use the tools we provide for managing Athlotech's social sharing to control what information you make available through Athlotech's social features.
PROTECTION and MANAGEMENT of Your Personal Data
Encryption & Security
We use a variety of technical and organizational security measures, including encryption and authentication tools, to maintain the safety of your personal data.
Retention of your Personal Data
Your personal information will be retained for as long as is necessary to carry out the purposes set out in this privacy policy (unless a longer retention period is required by applicable law). In general, this means that we will keep your personal data for as long as you keep your Athlotech account. For personal data related to product purchases, we retain this longer to comply with legal obligations (such as tax and sales laws and for warranty purposes).
YOUR RIGHTS Relating to Your Personal Data
You have the right to request: (i) access to your personal data; (ii) an electronic copy of your personal data (portability) and to have this information transmitted to another company; (iii) correction of your personal data if it is incomplete or inaccurate; or (iv) deletion or restriction of your personal data in certain circumstances provided by applicable law. These rights are not absolute. Where we have obtained your consent for the processing of your personal data, you have the right to withdraw your consent at any time.
If you like would to request a copy of your personal data or exercise any of your other rights, please email us at info@athlotech.in.
Opting Out of Direct Marketing
If you have an Athlotech account, you can opt-out of receiving Athlotech's marketing communications by modifying your preferences in the "My Account->Account Settings" section of our Platform. You can also opt-out by modifying your email or SMS subscriptions by clicking on the unsubscribe link or following the opt-out instructions included in the message.
- Functional: These cookies are required for basic site functionality and are therefore always enabled. These include cookies that allow you to be remembered as you explore our Platform within a single session or, if you request, from session to session. They help make the shopping bag and checkout process possible as well as assist in security issues and conforming to regulations.
- Performance: These cookies allow us to improve our Platform's functionality by tracking usage. In some cases, these cookies improve the speed with which we can process your request and allow us to remember site preferences you have selected. Refusing these cookies may result in poorly-tailored recommendations and slow site performance.
- Social media and Advertising: Social media cookies offer the possibility to connect you to your social networks and share content from our Platform through social media. Advertising cookies (of third parties) collect information to help better tailor advertising to your interests, both within and beyond our Platform. In some cases, these cookies involve the processing of your personal data. Refusing these cookies may result in seeing advertising that is not as relevant to you or you not being able to link effectively with Facebook, Twitter, or other social networks and/or not allowing you to share content on social media.
You can adjust your advertising preferences on your mobile device at the device level. For example, to adjust your advertising preferences in iOS, visit Settings > Privacy > Advertising > Limit Ad Tracking. To adjust your advertising preferences in Android, visit Settings > Google > Ads > Opt out of interest-based ads.
USING Athlotech Platform with Third-Party Products and Services
Our Platform allows you to interact with a wide variety of other digital products and services. For example, our Platform can integrate with third-party devices for activity tracking, social networks, music streaming services and other digital services.
If you choose to connect your Athlotech account with a third-party device or account, your privacy rights on third-party platforms will be governed by their respective policies. For example, if you choose to share your Athlotech activity on third-party social media platforms, the policies of those platforms govern the data that resides there.
Our Platform may provide links to other (third-party) websites and apps for your convenience or information. Linked sites and apps have their own privacy notices or policies, which we strongly encourage you to review. To the extent any linked websites or apps are not owned or controlled by us, we are not responsible for their content, any use of the websites or apps, or the privacy practices of the websites or apps.
CHANGES to Our Privacy Policy
Applicable law and our practices change over time. If we decide to update our privacy policy, we will post the changes on our Platform. If we materially change the way in which we process your personal data, we will provide you with prior notice, or where legally required, request your consent prior to implementing such changes. We strongly encourage you to read our privacy policy and keep yourself informed of our practices. This privacy policy was last modified in March 2025.
QUESTIONS and Feedback
We welcome questions, comments, and concerns about our privacy policy and privacy practices. If you wish to provide feedback or if you have questions or concerns or wish to exercise your rights related to your personal data, please contact us via email at info@athlotech.in.
If you contact us with a privacy complaint it will be assessed with the aim of resolving the issue in a timely and effective manner.